Perseverance Practices in Small and Medium Enterprises: An Entrepreneurial Perspective for Business Growth and Internationalization

Karen Lizzette Orengo Serra

doi:10.22451/3002.nbr2017.vol3.1.10004

Authors

Karen Lizzette Orengo Serra UNIVERSIDAD DE PUERTO RICO ESCUELA GRADUADA DE ADMINISTRACION DE EMPRESAS

DOI:

https://doi.org/10.22451/3002.nbr2017.vol3.1.10004

Keywords:

SMEs, perseverance, entrepreneurship, internationalization, Caribbean territories

Abstract

Through a qualitative case study approach, this study describes the dynamics between perseverance strategies and entrepreneurial traits in SMEs that have been leaders in their markets since their foundation. The selected sample is among the iconic well-known businesses of their respective countries. For this study we reframed the perseverance strategies of Van Gelderen (2012). The enterprise perseverance practices served as a mechanism for strategic entrepreneurial reorientation and constant renewal of the enterprise. These perseverance practices are triggered by the entrepreneurial attitudes of the owners, whose knowledge acquisition and commitment to the market facilitate innovation, creativity, and the identification of networks encouraging business growth and internationalization of the firm.

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Author Biography

Karen Lizzette Orengo Serra, UNIVERSIDAD DE PUERTO RICO ESCUELA GRADUADA DE ADMINISTRACION DE EMPRESAS

Profesora de Negocios y Comercio Internacional

Escuela Graduada de Administración de Empresas

Universidad de Puerto Rico

Recinto de Rio Piedras

Tel. 787-764-0000, ext. 87124

email: karenl.orengo@upr.edu

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